Data protection

data protection

Unless otherwise specified below, the provision of your personal data is neither required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide has no consequences. This only applies if no other information is given in the subsequent processing operations.
"Personal data" is all information that relates to an identified or identifiable natural person.
 

Server log files

You can visit our website without giving any personal information. Every time our website is accessed, usage data is transmitted to us or our web host / IT service provider via your Internet browser and stored in log data (so-called server log files). These stored data include, for example, the name of the page called up, the date and time of the call, the IP address, the amount of data transferred and the requesting provider. Processing takes place on the basis of Art. 6 Paragraph 1 lit.  
 


Customer account / orders       
When you open a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing takes place on the basis of Art. 6 Para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the time of revocation. Your customer account will then be deleted.
 

Collection, processing and transfer of personal data for orders

When you place an order, we only collect and process your personal data insofar as this is necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide the data means that no contract can be concluded. The processing takes place on the basis of Art. 6 Para. 1 lit. b GDPR and is necessary for the fulfillment of a contract with you. 

Your data will be passed on, for example, to the shipping companies and dropshipping providers you have chosen, payment service providers, service providers for order processing and IT service providers. In all cases we strictly observe the legal requirements. The amount of data transmission is limited to a minimum.
 


Contact / reviews / newsletter       
Collection and processing when using the contact form
When you use the contact form, we only collect your personal data (name, email address, message text) to the extent that you have made available. The data processing serves the purpose of establishing contact. By sending your message, you consent to the processing of the transmitted data. The processing takes place on the basis of Art. 6 Para. 1 lit. a GDPR with your consent.
You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the time of revocation. We only use your email address to process your request. Your data will then be deleted unless you have consented to further processing and use.

Data collection when writing a comment
When you comment on an article or a contribution, we collect your personal data (name, email address, comment text) only to the extent that you have made available. The processing serves the purpose of enabling comments and displaying comments. By submitting the comment, you consent to the processing of the transmitted data. The processing takes place on the basis of Art. 6 Para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the time of revocation. Your personal data will then be deleted.

When your comment is published,  the name you provided and the email address you provided  released.

In addition, when you submit the comment, your IP address is stored for the purpose of preventing misuse of the comment function and ensuring the security of our information technology systems. By submitting the comment, you consent to the processing of the transmitted data. The processing takes place on the basis of Art. 6 Para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the time of revocation. Your IP address will then be deleted.

Use of the e-mail address for sending newsletters
We use your e-mail address, regardless of the contract processing, exclusively for our own advertising purposes for sending the newsletter, provided you have expressly consented to this. The processing takes place on the basis of Art. 6 Para. 1 lit. a GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the time of revocation. You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list. 


Merchandise management       
Use of an external inventory control system
We use a merchandise management system for contract processing as part of order processing. For this purpose, your personal data collected as part of the order will be sent to sevdesk  transmitted.

 


Payment service provider       
Use of PayPal
All PayPal transactions are subject to the PayPal privacy policy. You can find this under  https://www.paypal.com/de/webapps/mpp/ua/privacy-full
 


Cookies

Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be clearly identified when the website is called up again.

 

Cookies are saved on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before cookies are set and individually decide whether to accept them and prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all functions of this website to their full extent.

 

Under the following links you can find out how you can manage cookies in the most important browsers (including deactivating them):

Chrome browser:  https://support.google.com/accounts/answer/61416?hl=de
Internet Explorer:  https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

Mozilla Firefox:  https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

Safari:  https://support.apple.com/en-us/guide/safari/manage-cookies-and-website-data-sfri11471/mac


 

Technically necessary cookies

Unless otherwise stated in the data protection declaration below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, more effective and safer. Furthermore, cookies enable our systems to recognize your browser even after changing pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For this it is necessary that the browser is recognized even after changing pages.

 

The processing takes place on the basis of Art. 6 Paragraph 1 lit.

For reasons that arise from your particular situation, you have the right to object at any time to this processing of personal data relating to you based on Article 6 (1) (f) GDPR.
 


Analysis / communication       
Use of Google Analytics
We use the web analysis service Google Analytics from Google LLC on our website. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and for compliance with the applicable data protection laws.
The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. Among other things, the following information can be collected: IP address, date and time of the page view, click path, information about the browser you are using and the device you are using, pages visited, referrer URL (website through which you can find our Website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses technologies such as cookies, web memory in the browser and tracking pixels, which enable your use of the website to be analyzed. The information generated about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymization is activated on this website. As a result, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address will only be sent to a Google server in the USA and shortened there in exceptional cases.
Google has certified itself according to the US-EU data protection agreement “Privacy Shield” and is thus obliged to comply with European data protection guidelines.
The data processing, in particular the setting of cookies, takes place on the basis of Art. 6 Paragraph 1 lit.  For reasons that arise from your particular situation, you have the right to object at any time to this processing of personal data relating to you based on Article 6 (1) (f) GDPR.
You can prevent Google from collecting the data generated by Google Analytics and relating to your use of the website (including your IP address) and from processing this data by downloading the browser plug-in available under the following link and install:  https://tools.google.com/dlpage/gaoptout?hl=de
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must carry out the opt-out on all systems and devices used for this to have a comprehensive effect. If you delete the opt-out cookie, inquiries will be sent to Google again. If you click here, the opt-out cookie will be set:  Deactivate Google Analytics.
For more information on terms of use and data protection, see  https://www.google.com/analytics/terms/de.html  or under  https://www.google.de/intl/de/policies/  as well as under  https://policies.google.com/technologies/cookies?hl=de.

 

Using the live chat system “Zendesk Chat”
We use the live chat system from Zendesk Inc. (1019 Market Street, 6th Floor, San Francisco, California 94103, USA; "Zendesk") on our website.
The system serves the purpose of communication between you and us as the provider. Usage profiles can be created from this data under a pseudonym. Cookies are used for this. Cookies enable recognition of the Internet browser.
Your data may be transmitted to the USA. Zendesk has certified itself under the US-EU data protection agreement “Privacy Shield” and is thus obliged to comply with European data protection guidelines.
If Zendesk transmits the data to other third countries for which there is no adequacy decision, this is done on the basis of binding internal data protection regulations in accordance with Art. 47 GDPR. These regulations can be viewed at  https://d1eipm3vz40hy0.cloudfront.net/pdf/ZENDESK - BCR Processor Policy.pdf  and  https://d1eipm3vz40hy0.cloudfront.net/pdf/ZENDESK-BCR-Controller-Policy.pdf.
The data processing, in particular the setting of cookies, takes place on the basis of Article 6 (1) (f) GDPR out of our predominant legitimate interest in direct customer communication.  For reasons that arise from your particular situation, you have the right to object at any time to this processing of personal data relating to you based on Article 6 (1) (f) GDPR.
You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.
For more information on the collection and use of data by Zendesk, your rights in this regard and options for protecting your privacy, see Zendesk's data protection information at  https://www.zendesk.com/company/customers-partners/privacy-policy/.
 


Plug-ins
Use of GoogleMaps
We use the function for embedding GoogleMaps maps from Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website.
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is therefore the company affiliated with Google that is responsible for processing your data and for compliance with the applicable data protection laws.
The function enables the visual display of geographic information and interactive maps. Google also collects, processes and uses data from visitors to the website when the pages in which GoogleMaps maps are integrated are called up.
Your data may also be transmitted to the USA. Google has certified itself according to the US-EU data protection agreement “Privacy Shield” and is thus obliged to comply with European data protection guidelines.
The data processing, in particular the setting of cookies, takes place on the basis of Art. 6 Paragraph 1 lit.  For reasons that arise from your particular situation, you have the right to object at any time to this processing of personal data relating to you based on Article 6 (1) (f) GDPR.
You can find more information on the collection and use of data by Google in Google's data protection information at  https://www.google.com/privacypolicy.html. There you can also change your settings in the data protection center so that you can manage and protect your data processed by Google.

Use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website. YouTube is an affiliate of Google LLC (1600 Amphitheater Parkway, Mountain View, CA. 94043, USA; “Google”) affiliated company.
The function shows videos stored on YouTube in an iFrame on the website. The option "Extended data protection mode" is activated. As a result, YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. Google has certified itself according to the US-EU data protection agreement “Privacy Shield” and is thus obliged to comply with European data protection guidelines.
The data processing takes place on the basis of Art. 6 Para. 1 lit. f GDPR from the legitimate interest in the needs-based and targeted design of our website.  For reasons that arise from your particular situation, you have the right to object at any time to this processing of personal data relating to you based on Article 6 (1) (f) GDPR.
For more information on the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy, see the YouTube data protection information at  https://www.youtube.com/t/privacy.


Affected rights and storage duration
Duration of storage
After the contract has been fully processed, the data is initially stored for the duration of the warranty period, then taking into account statutory, in particular tax and commercial retention periods, and then deleted after the deadline, unless you have consented to further processing and use.

Rights of the data subject
If the legal requirements are met, you have the following rights according to Art. 15 to 20 GDPR on: Right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 Paragraph 1 GDPR, you have the right to object to processing based on Art. 6 Paragraph 1 f GDPR, as well as against processing for the purpose of direct mail.

Contact us if you wish. The contact details can be found in our imprint.

Right of appeal to the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you are of the opinion that the processing of your personal data is not lawful.

Right to object
If the personal data processing listed here is based on our legitimate interest in accordance with Article 6 (1) (f) GDPR, you have the right to object to this processing at any time with future effect for reasons that arise from your particular situation.
After the objection has been made, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate reasons for the processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

If the personal data processing takes place for the purpose of direct advertising, you can object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for the purpose of direct advertising.

last update: 23.10.2019